Transform your passion into sustainable success! 
  • Grow your audience and income.
  • Create greater¬†impact with your music.
  • Develop your artist business¬†like an entrepreneur.


The Artist Roadmap provides you with everything you need to be successful with your music career. We're basically like a Swiss-Army knife, pioneering what we call the "Artist-Led" Music Model. Like a system in the body, this program works in concert to promote a ground-breaking transformation in you and your music career, and sets you up for success on the road ahead. Explore the overview below.


01 Strategy

Every Artist is unique and so is our system. We work closely with you to get under the hood of your Artist profile, research and develop a unique strategy and Roadmap to your success.

02 Music Business 2.0

A goal without a plan is just a wish. We over-emphasize planning and build a plan with you to achieve your goals in the first 30 days and beyond with dedicated project management rigor.

03 Music Reboot

Your music is the core of your offer and brand. We work with you on leveling up your music productions to be more resonant with your audience and your brand with inventive methods and processes. 

04 Audience Growth

Your audience and fans are the foundation and fuel your music career. We explore methods and tactics to grow and engage your audience authentically using latest strategies and how to create a snowball effect. 

05 Brand Masterclass

Branding is all about your message. We take a 360 view of your brand through your music, content, website, social media, messaging, imagery and optimize for all channels, bringing about a cohesive brand and image that authentically connects and resonates with your audience.

06 Mindset Training

Making a transformation requires a shift in perspective and a new paradigm. We have you covered and have painstakingly worked through the most challenging obstacles and hurdles facing Artists and provide new perspectives on how to overcome them with effortless flow.

07 Piloting the Ship

Since you are going to be a profitable entity, we cover everything from developing an incredible project management system, setting up and operating your business, tracking systems for profit and expenses, handling contracts, working with contractors, accounting and more.

08 Publishing & Sync

There are many many places where your music has the potential to reach new audiences and fans as well as to help earn you income. We connect the dots to help you get your music into film, tv, video games and thereby broadening your reach to your audience and fans.

09 Discovery 1 Ads

We help create the systems and pathways of discovery that help you draw the right audience for your musical offering. We show you how to run successful digital marketing campaigns that attracts your potential audience to your renewed and more potent brand with strategic methodologies.

10 Discovery 2 Social

Unlock the power of social media platforms ‚Äď Instagram, Facebook, YouTube, and more. Dive deep into optimizing and expanding your presence on Spotify, a pivotal stage for artist discovery. Learn strategies to boost streaming numbers and monthly followers, creating a snowball effect for your musical releases.

11 Shows & Touring 

The training here could be a whole course unto itself. Creating a great show that keeps audiences wanting to come back is essential to your success as a live Artist. We help you design more engaging shows, schedule tours, grow your income and audience, all while having fun. 

12 Music Releases

Tired of your releases not getting the distance you wish? We've developed an extremely powerful method to amplify your releases. From early-stage planning, to distribution and promotion, you will learn the full process with precise step-by-step campaigns able to track your success.

13 Your Money Tree

As Artists, we tend to overlook this crucial component. However, we've decided to dissect it, analyze it and provide a holistic view to where your income as an artist comes from - both digital and physical and develop a plan for maximizing your income and wealth for years to come.

14 Design Your Journey

Throughout this program, your Artist Roadmap is generated - including all the plans, strategies, mindset training, methods and tactics in place and you are now ready, confident and prepared to set sail to conquer your dreams with monthly milestones and lifetime access.





"The Artist Roadmap was transformational for our band. We’ve come so far since we first started and we are only in the early stages of implementing everything we've learned. The Artist Roadmap not only taught us how to think about the business of music, but how to conceptualize ourselves and our message in order to A) believe fully and confidently in what we’ve set out to do, and B) help our ideal fans discover us."


"I started with a lot of chaos. I'm very good at starting and making new music and videos but after more then 2 years I had to find a way to start releasing it all. Now, after a couple of months coaching, I'm actually building a solid company around my music and I've started releasing and growing online. I really love the personalized coaching they provide and the video chat sessions are really useful and motivating! This was the best investment I did so far."



"The Artist Roadmap has been nothing short of a transformational journey for me as an artist. Conrad and Stefanie have masterfully dissected not only the ins and outs of the rapidly changing music industry, but also designed a process that uplifts and refines the entire artistic process. I now understand myself better as a musician and a person, have clear and ambitious goals, and have the tools I need to turn my dreams into reality."


“A fantastic course with amazing teachers - super well organized, and very informative on a lot of levels! The Artist Roadmap is a deep journey that helped me to wrap my head around the business part of my life as an artist, as well as to up my creative game. Thank you so much, guys!"


"The whole experienced has opened my eyes to my potential, and gave me the tools to think outside the mainstream in business development, and to be more successful. More importantly it enabled me to find a niche and purpose in what I do. This is not just another course telling you how to sell more and get more spins and plays, it is also about finding yourself and having a greater confidence in your art.‚ÄĚ


A transformative training and coaching system propelling your music career with unique methods, tools, and resources. Accelerate audience growth and income generation through on-demand content, actionable tasks, and hands-on guidance. Level up your releases, enhance live performances, and expand your audience.  Be a part of a like-minded international Artist community.

  • 30+ Hours Accelerator
  • Lifetime Access + Future Updates
  • Your Personalized Artist Roadmap
  • Resources: Action Plans, Workflows, Tools
  • Weekly Coaching Calls
  • 2 x 1-on-1¬†Artist Development Sessions
  • Access to the International Community
  • Artist Roadmap Live Summit
  • Brand Masterclass¬†
  • Workshops
  • Artist Spotlight Series
  • Challenges
  • Accountability with Monthly Milestones








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